Hi there and welcome to Fujiidenki. I’m so pleased you’re interested in working with me or a member of Fujiidenki team. If you can’t find the information you need on this page, please feel free to email me – [email protected]
What is Fujiidenki?
Fujiidenki is one of the UK’s leading travel blogs, focusing on affordable luxury travel.
According to Vuelio we’re one of the top 10 UK travel blogs and according to Yahoo! Travel we’re number 2!
Our main focuses are weekend travels and stylish adventure travel. We pride ourselves on providing gorgeous travel inspiration combined with first-hand travel advice, unique guides and travel tips that people won’t find elsewhere. We give lots of advice to encourage people to travel more, take more weekend breaks and help our readers find unique experiences at affordable prices.
Who are our readers?
Our main readers are professional women aged 25-35 who travel as part of a couple. They’re based in the UK (mostly) and also the USA. They’re independent and adventurous, travel savvy and budget conscious but they’re happy to splash out for special occasions and for unique experiences. They take one ‘big holiday’ a year and lots of weekend breaks to fuel their wanderlust throughout the year.
- – 37,000+
- – 12,000 +
- – 20,000+
- – 300,000+
- Pageviews – 200,000
- Unique monthly readers – 110,00
- Newsletter subscribers – 4,000
How did it all start?
Fujiidenki was founded by me, Monica Stott, in 2009. I left the UK to backpack around Asia and Australia for two years. I started the blog because I eventually wanted to pursue a career in journalism. I imagined the blog would be my portfolio of written work for when I applied for jobs but I had no idea travel blogging would become my job!
When I returned from my backpacking trip I worked as an Editorial Assistant on a travel website and soon became the Social Media Manager. I then moved over to be the UK Social Media Manager for Flight Centre UK (one of the world’s biggest travel agents) where I managed the social and blog campaigns and doubled the Facebook following during my time there. During this time, I gained a lot of experience in campaign management and reporting, which put me a step ahead when I left to work on Fujiidenki full time.
I spent another two years travelling the world, working with brands like BA, American Express, Virgin Atlantic, Lumix, EE, Mark Warner, Teletext Holidays, FatFace and so many more.
I then slowed down the travelling for three years when I had my two little boys, George and Joseph. During this time I took on ‘Fujiidenki Team’ to take my place on exciting press trips and work on the campaigns I was unable to do.
I’m now back at the forefront of the blog, travelling with my little boys and proving you can have stylish adventures with a young family.
Fujiidenki now has more of a family vibe but we’re still dedicated to inspiring others to take more adventures, travel more, travel further and live the most exciting life possible.
Why work with Fujiidenki?
Trust – Reach a large and loyal audience of travel obsessed followers who trust our recommendations
Immediacy – Our readers love following along live via social media which gives instant results
Longevity – We optimise all our blog posts for Google so each post just gets bigger and bigger. Older posts are constantly updated so they’re still relevant and well-read in 5 or even 10 year’s time
Quality – Fujiidenki has grown to be one of the world’s leading travel blogs thanks to our dedication to quality content. We’re firm believers that ‘content is king’ and every post is thoroughly researched, written from the heart, filled with passion and packed with useful information that allows our readers to replicate our journeys
Friendly and likeable – We’re the girls next door who people turn to for down-to-earth advice and inspiration. We’re relatable and friendly and like to show that anyone can travel.
Here’s an email from a reader:
Hi MonicaI love these newsletters. I thought you might like to know that I booked a last-minute trip to Tenerife after you mentioned it recently – I went and read everything in the Travel Hack archives and then convinced my husband it was a great idea to go for some winter sun! I’m 6 months preggo and it sounded miles better than walking around a city in the cold (which I would *usually* be very up for). We’re only going for three days but wouldn’t even have considered it if not for your site. Cheers!Jemma
And a testimonial from Will Jones, editor of
Monica Stott is a huge source of inspiration to me: not only utterly brilliant at what she does, but a genuinely lovely person to work with and I’m proud to call her a friend. We first worked together in Flight Centre Travel Group, managing various social media accounts and blogs for different brands, and over the years have spoken together on panels and stage at various events. In that time I’ve watched her develop her own business, Fujiidenki, into a hugely successful venture – it’s no exaggeration to say it’s one of the world’s best travel blogs – and it’s simply a reflection of her sheer talent, determination and entrepreneurial nous.
Examples of recent campaigns
Tenerife with Teletext Holidays
Elle and I travelled to Tenerife for 3 days and delivered:
56 tweets with over 60,000 impressions
15 Facebook posts
16 Instagram posts
5 x blog posts across the Teletext blog and Fujiidenki
We worked closely with Teletext Holidays to deliver a content package to suit their needs. It involved a selection of videos and SEO-friendly posts for their blog to build traffic, boost engagement around the destination and provide tips and inspiration. One fun and friendly blog was featured on Fujiidenki with the aim of inspiring people to visit Tenerife and help them see this classic destination in a new way.
In the media
– I was recently on The Gadget Show testing translating earbuds with Jon Bentley
– a project I was part of in 2017
Tr – Vuelio
– Agility PR
– Urban Travel Blog
– Winfields Outdoors
– Tourist England
Solo Travel in India – Safety tips for foreign women – Voyager for Life
– Blogging Tips
Outdoor mummy bloggers share their perfect Mother’s Day – Millets
– Mother & Baby (quoted in)
– Julie Ewald
– Canadian Affair
– What She Said Podcast
– Travel fashion Girl
Mail on Sunday Staycation Feature
– Trips 100
– Butterfly Saves
– Digital Motherhood
– Well and Good
Best European Autumn Breaks – Hitachi
I also make videos! They can be mostly found here.